Volta Talent Strategies, was the rebranding of SJL Attorney Search an executive consulting, coaching, recruitment firm. The brand was positioned to be modern, clean, tech-friendly and accessible. Volta which means a turning point, a pivot, was a perfect analogy for their services, this was also accompanied with the tag-line “Change is the only constant.”
The logo built on SJL’s compass and the ‘O’ has become a stylized compass point set to a few degrees off north, encouraging clients to chart their own course. We created collateral, trade show booth, website, event graphics and a video to launch the new name.