Crypton Super Fabrics
When Crypton decided to expand into the residential and direct-to-consumer areas, it started with a collection of dog-themed fabrics, designed by William Wegman in collaboration with Empire Design Studio. With these six fabric designs as a starting point, EDS also created a brand identity, launch materials, and an eye-catching print advertising campaign featuring Wegman’s dogs on Crypton fabric and upholstered furniture.
Pattern and Product Design
